According to cosmetologists in Indian metros, a growing number of women in their late 40s, 50s and few even 60s are exploring cosmetic options to look younger and better groomed.

Dr Anup Dhir, plastic and cosmetic surgeon, Apollo Hospitals, Delhi says: “We are seeing a surge in demand for cosmetic procedures amongst women in the age bracket of 50 and above. I would say that there are a few factors that are common in all women who are exploring these options — most are from urban metros and are well traveled. They move in social circles that command good grooming and they are well-off enough to spend money on themselves.”

The number of women in India undergoing cosmetic surgeries is lot lower than the United States where Americans spend billions to go under the knife.