January 2012


Features

Cover Story
Multispecialty Specialists
  by Sarah Russel
  Successful partners Babak Azizzadeh, MD, FACS, and Babak Larian, MD
Cover photography by
Jeffrey Frentzen

  THE BODY
So, You Want to Get Started with Lasers?
  by Warren B. Seiler III, MD
  Pearls on how to incorporate them into your practice
  THE FACE
Jawline Aesthetics
  by Angelo Cuzalina, MD, DDS
  No single technique can improve the jawline for all patients
  INPRACTICE
Tubin'
  by Catherine Maley, MBA
  YouTube can be an ideal channel for marketing your practice
  INPRACTICE
The Zen of Office Politics and Staff Morale
  by Janet Ott
  Tips on creating an environment where employees are geared toward peak performance
  INPRACTICE
Ask the Lawyer
  by Michael J. Sacopulos
  Is it ethical to pay your patients to write online reviews of your practice?


Departments

  INDEPTH
New Year, New Strategy to Boost Your ROI
  by David Evans, PhD, MBA
  Three steps to measure the return on your Internet marketing investment
  INDEPTH
Joel Aronowitz, MD, on Stem Cells
  by Janine Ferguson
  Exploring aesthetic applications in the real world
  SMART PRACTICES
Gen X'ers Coming Into View
  by Joyce Sunila and Jeffrey Frentzen
  Younger age group now dominating cosmetic procedures
  FROM THE EDITOR
Watching the Watchers
  by Jeffrey Frentzen
PRODUCT NEWS

MEDIA CENTER

Interactive Media
Resources
Classifieds
Calendar
Consumer Resources
Media Kit
Advertiser Index
Editorial Advisory Board
Reprints
Copyright © 2012 Allied Media | Plastic Surgery Practice | All Rights Reserved.
Privacy Policy | Terms of Service