Part 1 of 4: PSP Podcast Series: Skin Care and Your Practice

Tuesday, November 4, 2008

Choosing the Right Products for Your Practice

Special guest: Wendy Lewis, a consultant and writer in the field of aesthetic medicine, and author of 10 books, including Plastic Makes Perfect: The Complete Cosmetic Beauty Guide.

Wendy Lewis
Wendy Lewis

Practical and ethical issues surround a physician's choice to dispense skin care products in his or her private practice. PSP editor Jeffrey Frentzen discussed these issues -- and more -- with aesthetic medicine consultant Wendy Lewis. What are 5 common questions patients ask about skin care regimens? What is the plastic surgeon's best approach to identifying the products lines to carry, and how easy or difficult is the marketing aspect?

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