Ask Beverly Hills plastic surgeon Robin T.W. Yuan, MD, what inspired him to write Behind the Mask, Beneath the Glitter: The Deeper Truths About Safe, Smart Cosmetic Surgery, and he becomes immediately introspective.
Congratulations! You thought about it long and hard, and have decided to forge ahead with your plans to open an additional location.
Local is the new national when it comes to your search engine optimization efforts. Local listings claim prime real estate on search pages, and must be part of any successful Internet marketing strategy.
When I first started my plastic surgery practice in 2004, I had $200,000 in medical school debt, $100,000 in start-up loans, and zero patients.
A recent online survey conducted by Plastic Surgery Practice magazine suggests that many cosmetic surgeons are leery of electronic medical records systems, but to receive Medicare/Medicaid payments, doctors and hospitals must soon show that their EMR systems are being used to improve patient care.
Is SEO dead? The answer depends wholly upon whom you ask.
Google Glass allows the wearer to shoot video, snap photos, surf the web, send emails, make phone calls, and translate languages, to name a few of its capabilities, all of which takes place right before your eyes—literally.
You are now staffed up, own several lasers, have an impressive Rolodex of clients who love you, and have hired a crackerjack PR firm that is helping you grow your practice further and just landed you a spot on The Doctors.
Surgery simulation programs or educational video libraries that rely on rapid Internet access could also be in jeopardy.
Practice Helper’s Joyce Sunila offers some surprising and witty musings that compare her time spent air hijacking to Internet marketing.