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| Jeffrey Frentzen |
Every so often I receive new books devoted to aesthetic medicine, and I am pleasantly surprised over how much is available to aesthetic practitioners in book form. In addition, quite a few new books are now published in the new Kindle format for those who use the new handheld book reader from Amazon.
To help you navigate the seemingly endless lists of new tomes about to hit the shelves, here are some titles to watch for:
The New Face: A High Definition Customized Approach to Natural Rejuvenation (MDPublish.com), by Sam S. Rizk, MD, FACS, is scheduled for September 2009 release. It promises to offer a completely new approach to facial rejuvenation. Rizk takes on established methods and offers a fresh alternative to the “facelifted,” windswept postop look that has turned off so many people.
The Male Patient in Aesthetic Medicine (Springer) begins with the assumption that male aesthetic needs are different from female aesthetic needs. It purports to be “the first hands-on guide dedicated exclusively to the aesthetic treatment of the male patient, and provides cosmetic surgeons with important information on how to obtain a natural male look for such patients.” It explains, for example, facial aesthetics and the aging process in men, as well as the current aesthetic medicine techniques available. The book, which is planned for fall release, is written by Mauricio De Maio and Berthold Rzany.
The Illustrated Manual of Injectable Fillers: A Technical Guide to the Volumetric Approach to Whole Body Rejuvenation (Informa HealthCare), edited in part by well-known aesthetic physicians Neil Sadick, MD, FAAD, FAACS, FACP, FACPh, and Paul J. Carniol, evaluates the uses, limitations, and compositions of the growing variety of available fillers used in face and body rejuvenation. It focuses on the analysis, diagnosis, and treatment for each part of the body, including the upper face, midface, lower face, hands, torso, and lower extremities.
Another Informa HealthCare book, Aesthetic Rejuvenation Challenges and Solutions: A World Perspective, is due for release in December and claims to go beyond texts that merely show practitioners how to treat the standard patient. This title gets into how to treat patients who are very young or elderly, of different ethnicities, or have unusual medical histories or who have special social requirements. It is written by Carnoil and Gary D. Monheit.
IMPROVING YOUR PRACTICE
On a slightly different note, Plastic Surgery: Clinical Problem Solving (McGraw-Hill Professional), uses unknown clinical scenarios to illustrate essential plastic and reconstructive surgical principles. Each chapter is organized by an unknown case, followed by algorithms that take readers through effective management strategies. Authors Peter J. Taub, MD, and R. Michael Koch, MD, FACS, include clinical insights and pearls from leading physicians close to each case.
Disorders of Fat and Cellulite: Advances in Diagnosis and Treatment (Informa HealthCare), edited by David J. Goldberg and Alexander L. Berlin, incorporates the current knowledge of the physiology of fat with the numerous treatment modalities, including fat disorders—particularly of cellulite and of lipodystrophy. It is due out in January 2010.
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See also “A Good Read,” by Wendy Lewis, in the May 2006 issue of PSP. |
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Regarding the practice-management side of things, The Business of Plastic Surgery: Navigating a Successful Career (World Scientific Publishing) looks like a welcome addition to most physician bookshelves. Due in February 2010, it takes aim at a topic that most physicians need help with at one time or another: the art of running their businesses successfully.
Authors Joshua M. Korman and Heather J. Furnas offer differing viewpoints on the topic, covering Web site building, marketing, the overall tracking of business, and how to increase productivity. They even have a section that looks at how to develop medical inventions.
Last but arguably not least, I recommend Men Are Stupid … And They Like Big Boobs: A Woman’s Guide to Beauty Through Plastic Surgery (Pocket), by Joan Rivers. It is not a new book, but it holds up very well. It may rankle aesthetic surgeons to no end, but it is one of the most entertaining “insider’s views” of the industry and its people.
This irreverent guide is strangely authoritative when imparting medical advice about cosmetic procedures, such as wrinkle removals, fillers, and labiaplasty, among others. It is hilarious; I don’t care who you are.
