When Jeff Bezos, the Amazon kingpin, debuted his new muscular physique at the Sun Valley Conference in 2017, he almost broke the internet. His Vin Diesel–esque guns launched countless memes about how the dweeb’s dweeb had transformed himself into a jacked-up specimen worthy of an action franchise.
In interviews Bezos credits his diet (which includes roast iguana and octopus for breakfast), his unwavering commitment to working out, and eight hours of sleep. But not everyone is buying it.
