According to results of a new survey conducted by Harris Interactive among over 2,900 women from France, Italy, Spain, Russia and the United Kingdom, more than 9 in 10 (95%) women would like to improve or alter a facial feature and nearly 4 in 5 (78%) believe it is acceptable for women to invest in aesthetic procedures to enhance their beauty as they age.
The survey, sponsored by Merz Aesthetics and released at the 22nd World Congress of Dermatology in Seoul, Korea, also found a strong tie between beauty, happiness and confidence. A majority of women (70%) surveyed said they feel most beautiful when they are happy and even more said that when they are happy, they feel more beautiful (89%) and when they feel beautiful they are more confident (89%).
The "Face Value" Beauty Survey also found that the majority of women (70%) surveyed said that they feel more confident as they age. They also claim they do not mind looking their age — they just do not want to look older.
[Source: Merz Aesthetics]