Among the highlights:
Friday, April 12, 2013
Premier Global Hot Topics
The star of all ASAPs meetings, Hot Topics, brings together aesthetic leaders to discuss what we will see more of and sometimes less of in the coming year.
10:30 am – 3:30 pm
Marriott Marquis (alternate location)
What’s the Buzz? How Plastic Surgery and the Media Can Work Together to Benefit Patients
Moderator and ASAPS President Leo R. McCafferty, MD, talks spin cycle with The New York Post’s Diane Herbst, Allure‘s legendary Joan Kron, and The Doctors‘ Andrew P. Ordon, MD.
Maximizing Your Online Marketing ROI
Ceatus CEO David Evans, PhD, MBA, demystifies some of the variables involved in Internet marketing.
11:30 am to 1:30 pm.
Saturday April 13, 2013
How to Get More Patients from the Internet
Ceatus CEO David Evans, PhD, MBA, discusses how to convert online leads into consultations and surgeries.
12:45 pm to 1:45 pm
*(Encore Presentation slated for Sunday from 12:15 pm to 1:15 pm on Sunday, 4/14)
Sunday April 14, 2013
Turning Cash into Clicks and Clicks into Cash – Advanced Internet Marketing
The title of Ceatus’ David Evans, PhD, MBA, third don’t-miss session says it all.
1:30 pm to 4:30 pm
Monday, April 15, 2013
Best of Hot Topics
If you missed Friday all-day session, check out the Best of Hot Topics as Moderator William P. Adams, Jr, MD, and hand-picked panelists give an abridged version.
Incorporating Genital Surgery into Your Practice
Moderator and PSP editorial advisory board member W. Grant Stevens, MD, talks to Gary Alter, MD, Christine Hamori, MD, and Lina Triana, MD, about this increasing trend.